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Digital Marketing Tips, Tricks and Insight

How do you know if you should be investing in SEO?
SEO

How do you know if you should be investing in SEO?

Discover whether SEO is the right investment for your business by considering some key points, and ensure it aligns with your goals and timeframe for long-term growth.

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Google Remarketing Ads: Strengths & Weaknesses
Google Ads

Google Remarketing Ads: Strengths & Weaknesses

If done right, remarketing across Google (and Facebook) is a powerful way to re-engage visitors who have seen your brand before.

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What Is Schema Markup & What Can You Be Doing With It?
SEO

What Is Schema Markup & What Can You Be Doing With It?

Read all about Schema markup, which is a form of code language that can be used to help optimise your website for SEO.

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Video Advertising On YouTube & Facebook
Social Media Marketing

Video Advertising On YouTube & Facebook

Should you be using video as apart of your marketing strategy? Insight Online shares their results from their last campaign.

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2019 MeasureCamp Auckland Recap - My Takeaways
Analytics

2019 MeasureCamp Auckland Recap - My Takeaways

Check out this brief recap of the day - Seen from Kim's perspective. Just a review of a few talks held that day.

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What Is SEO? How Does Google Understand A Website?
SEO

What Is SEO? How Does Google Understand A Website?

How do we understand the myriad of things Google is looking for? How does Google get that information? How can we provide it to Google?

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Google Business Profile Guide: How to Optimise a Listing in 30 Minutes
Local Seo

Google Business Profile Guide: How to Optimise a Listing in 30 Minutes

Google My Business optimisation is essential in ensuring your business appears in the search results. Read our crash course on how to polish up your listing in 30 minutes!

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Why Doesn't My Data Match?!? Google Ads Vs Analytics
Analytics

Why Doesn't My Data Match?!? Google Ads Vs Analytics

Variations in data between Google Ads & Google Analytics is frustrating! Find out why this happens in this post!

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Did Your Google Ads Have A Sudden Drop In Performance?
Google Ads

Did Your Google Ads Have A Sudden Drop In Performance?

If your account was performing swimmingly one day and plummeted the next, we might be able to help. Find out how we diagnose issues with our own accounts!

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Effectiveness Vs Efficiency With Google Ads
Google Ads

Effectiveness Vs Efficiency With Google Ads

What is the difference between effectiveness vs efficiency when it comes to Google Ads? In this video, Kim talks you through what these mean depending on your objectives.

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Digital Marketing Tip #1 | Google Search Ads
Google Ads

Digital Marketing Tip #1 | Google Search Ads

Trying to wrap your head around Google Search Ads? Here's a quick tip from Kim on how to manage them and use it successfully.

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Should I Use Search Ads To Launch A New Product?
Google Ads

Should I Use Search Ads To Launch A New Product?

Here's episode 3 of the Story Time series with Kim! Kim talks about whether search ads should be part of your digital strategy when launching a new product.

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What Is Google Ads? How To Explain The Platform
Google Ads

What Is Google Ads? How To Explain The Platform

Quite often, we get asked by marketing managers to help them explain Google Ads to people that aren’t familiar with the digital space. Read through the different aspects of explaining this topic.

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