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Digital Marketing Tips, Tricks and Insight

Can Google Keep Up With AI-Generated Content? March Update Says Yes
AI Machine Learning

Can Google Keep Up With AI-Generated Content? March Update Says Yes

Google's automated systems identified and removed nearly 40% of this content. This update reflects Google's ongoing effort to improve search quality and fight manipulative practices.

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4 Simple Ways To Reduce Your Cost Per Lead in Google Ads
Google Ads

4 Simple Ways To Reduce Your Cost Per Lead in Google Ads

James has written a great piece around how to improve your cost per lead (or sale) in Google Ads. So important in this time. Read the entire article now!

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Cutting costs? Don't pull back on marketing completely.
Online Marketing

Cutting costs? Don't pull back on marketing completely.

Just because your marketing budget has been cut, doesnt mean you should stop all together. See what marketing activities you can do on a budget.

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Marketing Yarns | Chatting with Andrew from Box
Marketing during COVID-19

Marketing Yarns | Chatting with Andrew from Box

Insight was fortunate enough to book some time with Andrew for a chat about all things marketing with Box. This was perhaps a few days before the country went into nation-wide lockdown.

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Update on Google Ads & Facebook SME Ad Credits
Marketing during COVID-19

Update on Google Ads & Facebook SME Ad Credits

Get the latest information we have on assistance that Google and Facebook are providing for their advertisers. Update yourself today!

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Google Display Strategy | Advice, Hints & Tips
Google Ads

Google Display Strategy | Advice, Hints & Tips

Get the latest on how we think about and use Google Display. What are the strengths and weaknesses? Any advice on strategy? These are our own thoughts after using the channel for a decade or so.

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Got A WordPress Website? Try These 3 Useful SEO Plugins!
SEO

Got A WordPress Website? Try These 3 Useful SEO Plugins!

Yoast, Smush & Redirection by John Godley are plugins useful for implementing SEO on your WordPress website. Read more to find out why we love them!

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What Does My Agency Do With Our Time? | Story Time Episode 4
Google Ads

What Does My Agency Do With Our Time? | Story Time Episode 4

Story Time series Episode 4 with Kim! He talks about how to combat a common question around trust between a client and their agency. Watch the video to find out how.

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SEO Copywriting. Is Your Content Optimised For Google Search?
SEO

SEO Copywriting. Is Your Content Optimised For Google Search?

Does your blog content rank in Google? Writing SEO Optimised content is essential to any Content Strategy. Learn how to optimise your content for SEO.

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10 Essential Tips For Facebook Video Ads
Social Media Marketing

10 Essential Tips For Facebook Video Ads

Running or thinking of running Facebook video ads? Here are 10 essential tips you will find useful before launching a Facebook video campaign. Read our blog to find out more!

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Crash Course On Google Ad Grant Rules
Google Ads

Crash Course On Google Ad Grant Rules

Key points & rules to follow to comply with the Google Ad grant policy & manage a Google Grant account successfully. Read our blog to find out more!

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Native Advertising - Outbrain: Strengths & Weaknesses
Native Advertising

Native Advertising - Outbrain: Strengths & Weaknesses

Native advertising platforms like Outbrain, are an effective way of getting exposure on major news websites. Read our blog for the strengths & weaknesses of native advertising.

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Google Ads Update - Farewell Average Position!
Google Ads

Google Ads Update - Farewell Average Position!

The Average Position Column is officially removed from Google Ads. Why has Google made the change and is it a good thing? Read our blog to find out!

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