Jody Lane

Sales & Marketing Manager

Jody comes from a background in project management, system administration and business systems analysis. She’s great at looking at what a business needs and finding solutions to fit those needs.

Thankfully for us, Jody has decided to come work at Insight where she loves working with clients and helping them grow.

Previously, Jody has also brought her corporate experience to not-for-profits like Lifeline and she volunteers at the Mental Health Foundation. When she’s not at work she likes brewing beer with her boyfriend, and of course, drinking it with friends.

jody@insightonline.co.nz

Latest Blog Posts

Online Marketing

Stepping Out of Your Marketing Comfort Zone

Late last year my boss Kim shared this brand marketing article from LinkedIn with me. I suggest you give it a read. It was perfect timing as we were planning Insight Online’s Marketing Strategy for 2021. This article was invaluable as it helped us identify that it was time to shake things up with our current approach.

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Marketing during COVID-19

Bumbling Our Way Through Content Marketing

Read about our own experiences in building content marketing campaigns for Insight. Our thoughts, processes and results. Find out more!

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Native Advertising

Native Advertising - Outbrain

Native advertising platforms like Outbrain, are an effective way of getting exposure on major news websites. Read our blog for the strengths & weaknesses of native advertising.

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Google Ads

Google Shopping Ads

Google Shopping Ads is a product-based advertising channel, featuring at the top of search results for relevant product searches. Here are the pros & cons.

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Google Ads

YouTube Advertising

Wondering if you should put some budget into YouTube advertising? Read more on our thoughts on this channel.

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